How to Create and Share Group Buying Campaigns | One-Page Store

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SHOPLINE TW Copywriters

If you have partnered with influencers or group buying hosts, you may need a way to set up commissions and share exclusive page or product links. This article provides a comprehensive guide to group buying campaigns, including how to configure affiliate settings, build landing pages, and track performance, so you can accurately evaluate your collaboration results.

 

This article will cover the following:

 

Step 1. Set up an Affiliate Campaign

Setup

In the SHOPLINE Admin, go to [Promotions & Reward] > [Affiliate Campaign] and click Add. For details, please refer to How to set up an Affiliate Campaign.

 

Invite Partners

After successfully creating an Affiliate Campaign, find the "KOL Partner" field and click Invite. You can enter the partner's email or copy the link below to send to influencers, group buying hosts, or KOLs.

 

Step 2. Copy Affiliate Link or Affiliate Code

Setup

  1. SHOPLINE Admin > [Promotions & Reward] > [Affiliate Campaign] > Add > 4. Affiliate Link
  2. Find a specific campaign and click Edit > Promotion > 4. Affiliate Link

 

*Notes:

  • This link redirects to the brand homepage. If you wish to redirect to a specific group buying page or product link, please refer to Step 3.
  • For detailed instructions, please refer to Set Up Affiliate Link.

 

Step 3. Binding methods for different landing pages

Redirect to

Feature

Binding Method

One-Page Checkout

One-Page Store

Go to SHOPLINE Admin > [Online Store Design] > [One-Page Store] > Add Store to set it up.

You can bind the Affiliate Campaign directly during the setup process without separate configuration.

Brand Homepage

Affiliate Campaign

Copy the "Affiliate Link" from 4. Affiliate Link to redirect traffic to your brand homepage.

Specific Product Category Page Advanced Page

Product Advanced Page Product Categories

Combine the Affiliate Code from Step 2 with the URL of the product/category/advanced page you want to share.

If you have multiple links and affiliate codes, you can copy and use the SHOPLINE Template Sheet.

 

Step 4. Share the group buying campaign with partners

Once you complete steps 1 to 3, you can provide the campaign information to your influencers, group buying hosts, and partners:

Key Campaign Information

  • Campaign Period
  • Designated Landing Page (Make sure the commission is bound)
  • Group Buy Products (Make sure the commission is bound)

Example 1

One-Page Store (No manual affiliate code binding required) + Specific Group Buy Product

 

Example 2

Advanced Page + Specific Group Buy Product (Must bind the Affiliate Code to the URL)

 

FAQ & Notes

1. I provided the correct link to my partner, but they report that commissions are not being calculated?

When a customer enters the store via an affiliate link or enters an affiliate code, the shopping cart records the tracking code for that campaign. If the tracking code is cleared, cancelled, or not applied, it could be due to the following reasons:

⚠️ Group buying campaigns created in One-Page Store will not have the following issues. The scenarios below apply only to campaigns created on the brand homepage, selected product pages, or category pages.

  • Affiliate Code not successfully bound
  • Affiliate Code successfully bound but...
    • The cart has been idle for more than 180 days.
    • The customer recently cleared their browser cache.
    • The customer logged out of the online store.
    • After the first order, the customer placed a second order in the same browser; the system will not count commission for the second order (the tracking code is removed after checkout).
    • The customer entered a different affiliate code at checkout.
    • The customer placed the order using a different page/browser session without the code.

*Note: If the customer clicks on the affiliate link or enters the affiliate code while logged in, yet subsequently clears the cache or logs out of the store, the shopping cart and tracking code will be removed. However, if the customer uses the same account to log back in, since the tracking code is still stored in the shopping cart of the member account, the tracking code of the affiliate campaign will still be recorded when the customer places an order.

 

2. How do I create a one-page group buying page?

We recommend using the One-Page Store feature, specifically designed for group buying scenarios. Its features include:

  • One-page sales experience, 2x higher conversion rate 
    Prevents customers from navigating away and provides a single-page checkout flow, significantly boosting conversion rates.
  • Showcase multiple products, 1.2x sales volume 
    Private stores with limited-time offers and promotions rapidly amplify sales momentum. Hide menu navigation, footers, and logo links to other pages to effectively lower bounce rates and focus on purchase conversion.
  • Customized store design, exclusive pages for brands and partners 
    SHOP Builder group buying widgets support marquees, countdown timers, multiple product displays, and product sets to easily create exclusive styles.
  • One-click affiliate binding, instant code application 
    Apply pre-configured affiliate campaigns with one click, drastically simplifying operations and speeding up launch times.
  • Integrated with Affiliate Performance Center for smoother collaboration 
    An intuitive performance tracking interface allows partners to instantly grasp referral results, reducing communication costs and enhancing trust.

 

 

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