Welcome Credits

Available for Online Store and Social CommerceAvailable with the CRM Membership Marketing and Loyalty & Acquisition Promotions modules Available with the Loyalty Rewards (HK) module

To encourage customers to join your store's membership and make purchases that boost your conversion rate, SHOPLINE offers the "Welcome Credits" feature, so you can build a variety of marketing strategies around your store's needs.

In this article, you'll find:

 

1. Set up Welcome Credits

Step 1. Enable Welcome Credits

In the SHOPLINE Admin, go to [Customer Management] > [Store Credits] and switch on the toggle for "Welcome Credits".

Store Credits page in the SHOPLINE Admin with the Welcome Credits toggle switched on

 

Step 2. Set up Welcome Credits 

Set the amount of credits customers receive when they first become members, along with the validity period for those credits. Once you're done, click Update to save your settings.

Welcome Credits settings showing the credit amount and validity period fields

 

Step 3. Welcome Credits notification

Once customers become members, they will receive a Welcome Credits notification by email or SMS.

*Note: Email notifications are only sent to members who have "provided an email address" and "subscribed to emails".

Example of the Welcome Credits notification email a new member receives

 

*Note: If the SMS feature is enabled, SHOPLINE will charge you a monthly fee for SMS messages. To turn SMS notifications on or off, go to the Admin > [Settings] > [Custom Notification]. For detailed steps, please refer to Custom Notification.

Custom Notification settings in the SHOPLINE Admin showing the Welcome Credits notification options

 

2. Notes

  • When a customer completes registration and becomes a member for the first time (applies to basic members), the system will immediately send credits to that member.
  • Credits are only sent to customers who become members after the Store Credits feature is enabled. Customers who joined before the feature was enabled will not receive credits retroactively.
  • If your store is set to "Closed" when the system sends Welcome Credits, the credits will not be sent automatically.
  • If you use the Import Customer Data feature and enter Y in column H ("Already a member"), the customer will not receive Welcome Credits, as they are considered an existing member rather than a newly registered one. 

 

 

 

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Last updated: 29 September 2026

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